KTLAG.

Roblox visual strategy studio / 001

Make them
stop.
Make them play.

We build high-CTR Roblox thumbnails that scale concurrent players. Data-backed hierarchy, mobile legibility, and cinematic 3D lighting built for the Discover algorithm.

Explore 25 case studies
+2.7% avg CTR increase325M+ impressions driven3 sec to convert
R
Find the
rare.

winning thumbnail / 014

+9% CTRA/B winner

Selected work / 025

Built to
be clicked.

Every frame has a job. Explore the visual systems behind thumbnails that turn a scroll into a session.

The 3-second rule engine

If it doesn't
read small,
it doesn't work.

Roblox is a thumb-first platform. We design for the split second between a player seeing your tile and deciding they need to know more.

01

Curiosity gap & hook

Pose a visual question players have to click to solve.

02

Mobile readability

Make the hook land instantly on a small screen.

03

Reward cues

Levels, currency, and progression signals make the payoff obvious.

The Ktlag shop / digital assets

Build your
own unfair
advantage.

Transparent pricing

Pick your
weapon.

01

Single A/B Test Variant

$49

1 thumbnail · 2 variants

Most popular

02

Full Launch Studio Package

$139

2 thumbnail · 1 game icon · 2 variants · mobile readability test

03

Monthly Studio Retainer

$399/mo

8 update thumbnails · continuous testing · priority Discord

Ready to
move?

What do you need from my studio?

Send us your game link, current creative, and the player behavior you want to change. We'll return a focused visual direction and a clear path to test it.

How fast can we test a new thumbnail?

Send us your game link, current creative, and the player behavior you want to change. We'll return a focused visual direction and a clear path to test it.

Do you work with small teams?

Send us your game link, current creative, and the player behavior you want to change. We'll return a focused visual direction and a clear path to test it.