Curiosity gap & hook
Pose a visual question players have to click to solve.
Roblox visual strategy studio / 001
We build high-CTR Roblox thumbnails that scale concurrent players. Data-backed hierarchy, mobile legibility, and cinematic 3D lighting built for the Discover algorithm.
winning thumbnail / 014
Selected work / 025
Every frame has a job. Explore the visual systems behind thumbnails that turn a scroll into a session.
The 3-second rule engine
Roblox is a thumb-first platform. We design for the split second between a player seeing your tile and deciding they need to know more.
Pose a visual question players have to click to solve.
Make the hook land instantly on a small screen.
Levels, currency, and progression signals make the payoff obvious.
Live tool / mobile feed simulator




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The Ktlag shop / digital assets
Transparent pricing
01
$49
1 thumbnail · 2 variants
02
$139
2 thumbnail · 1 game icon · 2 variants · mobile readability test
03
$399/mo
8 update thumbnails · continuous testing · priority Discord
Send us your game link, current creative, and the player behavior you want to change. We'll return a focused visual direction and a clear path to test it.
Send us your game link, current creative, and the player behavior you want to change. We'll return a focused visual direction and a clear path to test it.
Send us your game link, current creative, and the player behavior you want to change. We'll return a focused visual direction and a clear path to test it.